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HENRY TSE, Advertising & Marketing Consultant 
(905)886-4674
BUSINESS BACKGROUND
Over fifteen years of sales and training experience as a consultant to the small business community. Over ten years in business operations and management experience.
MAJOR CLIENTS (Past – Present)
Canada Post Corporation, Ontario Business Promotion Association, Business Development Centre, George Brown College, North York Library, Ontario Hydro, Markham Self Help Centre, Scarborough Self Help Centre, Canadian Small Business Institute
SKILLS & QUALIFICATIONS
• Excellent communication and interpersonal skills
• Extensive experience in dealing with major national and local corporate and government clients
• Excellent analytical, logistics and problem solving skills
• Convincing presentation skills and ability to persuade people through to action
• Good team leader and motivator
AREAS OF KNOWLEDGE/EXPERTISE
• Business management and operations
• Business start-ups
• Marketing & sales management
• Import/export trade consulting
• Strategic business planning & market analysis
• Using the Internet and other current technologies to promote marketing efforts
• Public relations and industry liaison
• Marketing research & analysis
• Strategic business forecasting and development, financial analysis and planning
• Contract negotiations
• Human resources management, motivation & training
SELECTED ACCOMPLISHMENTS
- Top Admail Sales Associate in 1999/2000/2001, deposited 12,037,430 pcs. of Unaddressed Admail Generating $846,544
- Last business seminar in Calgary & Edmonton was attended by more than 1,600
- Personally placed over $2,500,000 sales for a major client
- Helped a client generate over $500,000 extra sales from existing clients
- Helped a client market a new product that generated $1,000,000 sales in its first year, personally producing more than $100,000 of those sales
- Exhibited in more than 100 business trade shows since 1983, across North America
- Generated over $100,000 sales in Internet training and web page advertising
HENRY TSE, Consultant/Trainer
(905)886-4674
EDUCATION
1987 ONTARIO SECURITIES COMMISSION
Mutual Funds Course
1983 SENECA COLLEGE OF APPLIED ARTS & TECHNOLOGY
Licensing Agents Course (Ontario Real Estate Association)
1979 – 1982 CENTENNIAL COLLEGE OF APPLIED ARTS & TECHNOLOGY
Business Administration
PROFESSIONAL DEVELOPMENT
– Blueprint for Success in Your Own Business
– Invest for Success
– Success in Mail Order
– Success in Real Estate
– Financial Planning
– Import/Export
– Assertiveness & Sales Training
– Sales Training
– Personal Development
– Body Language
DEPLOYMENT HISTORY
BENCH STRENGTH MAIL ASSOCIATES March 2001 – Present
CANADA POST CORPORATION July 1997 – February 2001
Admail Marketing Specialist
CANADIAN SMALL BUSINESS INSTITUTE Nov 1983 – May 1997
Trainer/Consultant
GUTHY-RENKER INTERNET Mar 1996 – Dec 1996
Canadian Marketing Co-ordinator
UNIGLOBE TRAVEL (Eastern Canada) Sept 1994 – Nov 1995
Franchise Licensing Advisor
CHARLES J. GIVENS ORGANIZATION OF CANADA INC. Oct 1991 – Aug 1994
Manager of Logistics and Scheduling
Supervisor of Seminar Managers and Sales Co-ordinators
MICROMEDIA LIMITED Apr 1990 – Oct 1991
Information Officer
Project Leader
SCOPE OF RESPONSIBILITIES
Sales Management, Operations & Administration
• Organized and managed a sales organization in all market segments, with concentration in financial, real estate and small business seminars
HENRY TSE, Consultant/Trainer
(905)886-4674
SCOPE OF RESPONSIBILITIES cont’d.
• Formulated objectives, business plan and programs that resulted in the optimization of the existing customer base and the penetration of new market opportunities
• Effected sales growth of up to 500% for clients
• Helped research and develop market strategies to open markets for new products and to investigate product feasibility
• Assessed and reviewed business plans for start-up and existing businesses, including reviews of marketing, finance and operations
Marketing & Corporate Communications
• Developed marketing plans and advertising strategies that derived from market analysis and were specifically targeted at market segments
• Supervised the editorial development, design and production of corporate publications
• Compiled and analyzed market intelligence, research data and internal performance indicators for presentation to clients, business development committees and management boards.
Human Resources Management
• Directed staff of sales, service and administrative employees
• Supervised all levels of management, sales and administrative staff, inclusive of hiring and termination, training and motivation
• Effectively delegated responsibilities, upgraded employee calibre through training and development to ensure growth of their knowledge and performance
PAST PROFESSIONAL AFFILIATIONS
• Vaughan Chamber of Commerce
• The Board of Trade of Metropolitan Toronto
• The Markham Board of Trade
• The Ontario Business Promotion Association
• Toronto Mandarin Lions Club
REFERENCES
Upon Request – see attached